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Small Shifts in Thinking Have Massive Positive Impact

By Michele Ahlman Step off your platform and take a look at a situation from a different angle.  A fresh perspective can completely change your approach to solving problems. Problems. If you are still...

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What Does ‘Patient Engagement’ Really Mean?

By Michele Ahlman When you talk about implementing patient engagement tools, what are you doing? It’s easy to use catch phrases to define strategies, but what actions are you taking?  The greatest...

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The Power of Video

By Michele Ahlman Michelle Ahlman The business benefits of video for brand discovery, consumer traffic and customer engagement have been widely documented over the years. But do people really find...

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How to Record Your Own Patient Testimonials

Michelle Ahlman By Michele Ahlman Patient testimonials are a great way to enhance credibility, create loyalty, and generate leads for your practice. They provide your patients with familiar faces and...

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How to Shoot Your Own Staff Photos

By Michele Ahlman Staff bios with staff photos are a great way to add more custom content to your website or Hearing Health News Network (HNN) screen. They provide your patients with familiar faces and...

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The A-Z of Using Digital Media

By Michele Ahlman There are many advantages to using health-focused digital content to market your hearing care practice.  A.  Affordable – Filming, producing, editing, and animating your own custom...

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Social Media Video Made Easy

By Michele Ahlman In today’s fast-paced world, the average attention span for someone online is estimated to be about 8 seconds. That can be daunting when you are trying to capture the attention of an...

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Tips for Using HNN2Go with Your Social Media

By Michele Ahlman More and more healthcare practices hope to harness the power of social media to attract new patients but aren’t sure how to use it. If you are a social media novice, here are some...

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The Power and Popularity of Video

By Michele Ahlman You see them in your Facebook feed, on your Twitter page, and all over the internet. Brands are constantly posting video ads that intrigue viewers to watch, share, and become invested...

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Clear Digital Media Launches MDEmails Service for Hearing Healthcare Providers

Clear Digital Media (CDM), Naperville, Ill, a provider of custom digital signage and educational programming for the hearing health care industry, announced they will be introducing MDEmails as their...

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New Vlog Series: Marketing Strategies with Michele Ahlman

A new series of vlogs (video blogs) about marketing hearing care businesses has been developed by Michele Ahlman, CEO of Clear Digital Media, a Chicago-based company dedicated to creating digital media...

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13 Stats That Prove the Power of Video Marketing 

The Practical Practice Blog #3 | Video Marketing By Michele Ahlman Video marketing has emerged as a leading way for marketers to influence and engage their target audience. Using video content in your...

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